
๐ What is Popunder Traffic?
Popunder traffic is a high-converting ad format where an advertisement opens in a new browser window behind the main page. Unlike intrusive pop-ups, popunders remain hidden until the user closes or minimizes their current tab, ensuring better engagement while minimizing ad fatigue. ๐
For betting and casino affiliates, popunder traffic is a cost-effective way to reach high-intent users actively engaging with gambling content. ๐ฐ
๐ฏ Benefits of Popunder Traffic for Casino & Betting Offers
1. High Visibility & Engagement ๐
Popunder ads grab full attention since they open in a separate window. Unlike banners or in-page ads that users often ignore, popunders ensure that the ad remains visible when users are ready to interact.
2. Lower Costs Compared to Other Ad Formats ๐ธ
Popunder traffic is generally more affordable than push notifications or native ads. Since popunders works typically on a CPM (cost per thousand impressions) model, advertisers can get high traffic volumes at a low cost per click. This is ideal for casino and betting offers looking for affordable, scalable traffic.
3. Higher Conversion Rates for Gambling Offers ๐ฒ
Popunders work exceptionally well for betting and casino traffic because they target users from entertainment, sports, streaming, and gaming websitesโpeople already interested in gambling-related content. ๐ฏ
๐ฅ How Do Popunder Ads Work?
Unlike pop-up ads, which immediately appear above the page, popunder ads load behind the userโs current browser window. Hereโs how they work:
- A user visits a website.
- The ad automatically opens in a new background tab.
- When the user closes or minimizes the original site, the ad is revealed.
This non-intrusive approach makes popunders less disruptive while still ensuring visibility.
โก Popunder vs. Popup Ads โ Which One is Better?
Feature | Popunder Ads | Popup Ads |
---|---|---|
User Experience | Less intrusive | Annoying & disruptive |
Ad Blocker Resistance | Bypasses many ad blockers | Frequently blocked |
Conversion Rate | Higher for casino & betting | Lower due to frustration |
Cost | Lower CPM | Higher CPM |
For casino and betting offers, popunder ads are the clear winner due to their better engagement and lower costs! ๐
๐ฏ Best Practices for Running Popunder Ads on Casino & Betting Offers
1. Use Eye-Catching Landing Pages ๐
A well-designed, fast-loading, mobile-optimized landing page with clear CTAs and engaging visuals can significantly boost conversions.
2. Optimize for GEOs with High Engagement ๐
Focus on high-performing regions like:
- Tier 1: United Kingdom ๐ฌ๐ง, Germany ๐ฉ๐ช, France ๐ซ๐ท
- Tier 2: Brazil ๐ง๐ท, Portugal ๐ต๐น, Spain ๐ช๐ธ
- Tier 3: Indonesia ๐ฎ๐ฉ, India ๐ฎ๐ณ, Thailand ๐น๐ญ
3. Leverage A/B Testing ๐ฌ
Test different landing pages with different CTAs and creatives inside to find the highest converting combination.
4. Monitor Campaign Performance & Adjust Bids ๐ผ
- Use CPM bidding to control traffic quality.
- Increase bids for premium placements.
- Regularly analyze ROI to remove non-performing zones. โฑ๏ธ
๐ก Where to Buy High-Quality Popunder Traffic for Casino & Betting?
If youโre looking for premium popunder traffic, here are some top networks:
Network | Key Strengths |
---|---|
Traffic Nomads | Specialized in iGaming traffic, offering 2nd event tracking (sign-ups & deposits) and pre-vetted whitelists for your targeting. |
PropellerAds | Versatile HQ traffic source performing well across multiple verticals, including mainstream and iGaming. |
Adsterra | Competitive CPM rates with a strong anti-fraud system, making it a solid option for various verticals. |
RichAds | Large-scale traffic volumes with automated optimization tools for campaign performance improvement. |
๐น Why Choose Traffic Nomads?
- High-Quality Popunder Traffic โ Get access to premium popunder traffic with high engagement rates, perfect for casino and betting offers.
- Advanced Targeting Options โ Laser-focus your campaigns with precise targeting, including geo, device, browser, carrier, and more.
- Smart Bidding Technology โ Maximize your ROI with automated bid adjustments based on real-time performance data all done automatically for you..
- Second Event Tracking โ Track both sign-ups and deposits to gain deeper insights and optimize your campaigns for real conversions.
- Pre-Vetted Whitelists โ Start with proven, high-converting traffic sources for casino and betting offers, reducing the testing phase and accelerating your profits.
โ FAQs About Popunder Traffic
What is popunder traffic?
Popunder traffic is an ad format where an advertisement opens in a new browser window behind the main page, ensuring high visibility without interrupting the user experience.
How much does popunder traffic cost?
Popunder ads typically operate on a CPM (Cost Per Thousand Impressions) model. Prices range from $0.30 – $2.00 per CPM depending on the GEO, audience, and competition.
Is popunder traffic good for casino and betting?
โ Yes! Itโs one of the best traffic sources for casino and betting because it reaches highly engaged users from gambling-related sites.
How do I optimize popunder ads for conversions?
- Use high-converting landing pages
- Target GEOs with high engagement
- Run A/B tests on creatives & CTAs
- Monitor bids and adjust for performance
๐ Get Started Today!
Ready to boost your casino and betting campaigns with high-quality popunder traffic? Sign up at Traffic Nomads and start driving conversions now! ๐โจ