What Is Push Traffic? Push traffic refers to advertising delivered via push notifications that appear directly on users’ devices (desktop and mobile). These ads engage users in real-time, offering high visibility and strong click-through rates (CTR). Unlike traditional display ads, push ads bypass ad blockers, ensuring your message reaches active,…
What Are In-Page Push Ads? In-page push ads are a highly engaging ad format that appears directly within a website while a user is actively browsing. Unlike traditional push notifications, in-page push ads work across all devices, including iOS, making them a versatile traffic source for iGaming advertisers. For casino…
🚀 What is Popunder Traffic? Popunder traffic is a high-converting ad format where an ad opens in a new browser window behind the main page. Unlike intrusive pop-ups, popunders remain hidden until the user closes or minimizes their current tab. This ensures better engagement without annoying the user, and minimizes…
Pops Ads is one of the earliest forms of online advertising that doesn’t require advertisers to create ad creatives, but it does need proper setup to generate profit. The success of a Pops Ads campaign focuses on five key elements: the offer, the publishers, tracker, landing pages, and hosting stability. The primary…
Push notifications have emerged as an advertising format that resonates across various verticals, embedding into sectors such as finance, gambling, with impressive efficacy. As we will dive into this guide, it’s clear that the lights of gambling and betting, alongside verticals like sweepstakes and dating, stand out as top profitable verticals for leveraging push…
What are Push Ads? Push notifications or Push Ads are small messages sent from an app or website to a user’s device even when the app or website is not in use. In 2024, they are not just about alerting users but also about increasing user engagement, retaining customers, and…
Introducing Engaged v2 for mVAS and Dating Verticals! We’re thrilled to announce the latest version of the Engaged ad format, designed to provide you with even greater opportunities and benefits. Here’s what you can expect: Expanded Reach: With the new Engaged ad format, you’ll gain access to more geos and…
We’ve got some game-changing news to share – Traffic Nomads now comes with API integration! But hold on, what exactly does that mean and why should you be excited? Let’s break it down in simple terms. What’s API Integration? In a nutshell, API (Application Programming Interface) integration is like the…
Introduction: In the dynamic realm of digital advertising, where campaigns need to sparkle and shine, A/B testing emerges as a magical tool. By conjuring data-driven insights, A/B testing allows media buyers, affiliates and advertisers to work their wizardry and optimize ad campaigns for enchanting results. In this whimsical article, we’ll…
The ad-buying process and ad tech industry have seen exponential growth in the past years, alongside constant change and complexity. In such a complex environment, both buyers and sellers spare no effort to seek ways to maximize their digital revenue. Blacklists and whitelists are one of them. One of the…
