Pops Ads is one of the earliest forms of online advertising that doesn’t require advertisers to create ad creatives, but it does need proper setup to generate profit. The success of a Pops Ads campaign focuses on five key elements: the offer, the publishers, tracker, landing pages, and hosting stability. The primary…
Push notifications have emerged as an advertising format that resonates across various verticals, embedding into sectors such as finance, gambling, with impressive efficacy. As we will dive into this guide, it’s clear that the lights of gambling and betting, alongside verticals like sweepstakes and dating, stand out as top profitable verticals for leveraging push…
What are Push Ads? Push notifications or Push Ads are small messages sent from an app or website to a user’s device even when the app or website is not in use. In 2024, they are not just about alerting users but also about increasing user engagement, retaining customers, and…
Introducing Engaged v2 for mVAS and Dating Verticals! We’re thrilled to announce the latest version of the Engaged ad format, designed to provide you with even greater opportunities and benefits. Here’s what you can expect: Expanded Reach: With the new Engaged ad format, you’ll gain access to more geos and…
We’ve got some game-changing news to share – Traffic Nomads now comes with API integration! But hold on, what exactly does that mean and why should you be excited? Let’s break it down in simple terms. What’s API Integration? In a nutshell, API (Application Programming Interface) integration is like the…
Introduction: In the dynamic realm of digital advertising, where campaigns need to sparkle and shine, A/B testing emerges as a magical tool. By conjuring data-driven insights, A/B testing allows media buyers, affiliates and advertisers to work their wizardry and optimize ad campaigns for enchanting results. In this whimsical article, we’ll…
The ad-buying process and ad tech industry have seen exponential growth in the past years, alongside constant change and complexity. In such a complex environment, both buyers and sellers spare no effort to seek ways to maximize their digital revenue. Blacklists and whitelists are one of them. One of the…
There’s a lot of ad formats out there. For new marketers, it can be complicated getting a grasp on the scope and diversity of digital ad formats available. Choosing the right ad format for your campaign should always be based on the type of offer you are promoting and the…
In-Page Push Notifications is a relatively new ad format that emerged at the end of 2019. Since it’s a relatively new ad format, now is the best time to test it! Traffic Nomads is connected to the best in-page push publishers in the world and (bonus!) we also have our…
Calendar is a new ad format, where the ads are scheduled directly on the device’s calendar of the user. Just like push notifications, the user needs to agree previously to receive the ads. The possibility of personalized communication and the limited volumes are two of the reasons why this ad…
