Tracking is everything when it comes to performance marketing. If you’re running campaigns for verticals like casino, betting, mvas, or sweepstakes, understanding S2S (Server-to-Server) postbacks can be the difference between a profitable campaign and a money pit.In this guide, we’ll break down what S2S postbacks are, how they work, and…
In the competitive world of casino and betting advertising, staying ahead of the curve is essential. One of the most powerful formats for campaigns managers today is push notifications. When utilized correctly, push notifications can drive massive amounts of targeted traffic, boost engagement, and ultimately increase conversions. In this guide,…
What is Conversion Rate Optimisation (CRO)? Conversion Rate Optimisation (CRO is the process of increasing the percentage of website visitors who take a desired action, such as signing up, making a purchase, or clicking on an ad. By optimizing your landing pages, ad creatives, and user experience, you can maximize…
Introduction Running profitable casino campaigns requires data-driven strategies and the right traffic sources. One of our advertisers recently achieved exceptional results using popunder traffic—tripling their sign-ups and achieving a 50% sign-up-to-FTD (First Time Deposit) conversion rate in less than a month. How? By leveraging pre-vetted whitelists, 2nd event tracking, and…
Introduction to CPM, CPC, and CPA Models in Media Buying When running digital ad campaigns, choosing the right pricing model is crucial for maximizing performance and ROI. The three most common models in media buying are: CPM (Cost Per Mille) – Paying per 1,000 impressions. CPC (Cost Per Click) –…
Why Choose Traffic Nomads for Your Campaigns? Traffic Nomads is a premium ad network specializing in high-quality push notifications, in-page push, popunder traffic, and banner ads for top-performing verticals like casino, betting, MVAS, and sweepstakes. Whether you’re an affiliate or media buyer, our platform ensures optimized traffic sources for maximum…
Both popunder ads and push notifications are powerful traffic formats for media buyers and affiliates in the betting industry. But which one delivers higher ROI, better engagement, and more conversions? In this guide, we’ll break down the key differences, benefits, and best use cases for each format to help you…
Maximize Conversions with Push Traffic, Popunder Ads & InPage Push Casino and betting campaigns thrive on high-engagement traffic sources that drive conversions at scale. In 2025, advertisers must refine their strategies to maximize ROI (Return on Investment) while leveraging push notifications, popunder ads, and inpage push traffic effectively. In this…
🚀 What is Popunder Traffic? Popunder traffic is a high-converting ad format where an advertisement opens in a new browser window behind the main page. Unlike intrusive pop-ups, popunders remain hidden until the user closes or minimizes their current tab, ensuring better engagement while minimizing ad fatigue. 🙌 For betting…
The iGaming industry is evolving at lightning speed ⚡, with advertisers constantly searching for innovative ways to drive traffic and maximize conversions 🎯. Staying ahead of the latest traffic trends is key to winning in this competitive space. Let’s break down the top iGaming traffic trends shaping 2025 and what…
